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All-Star Female Team Launches New Panado Commercial

Posted: August 5, 2016

From account management to creative and client, it was an all-star team of nine women who conceptualised and produced Panado's latest TV commercial.

This mighty team of women (client and agency) shot this iconic South African brand’s latest piece of work in Montagu, a small town in the Western Cape. The Last Appointment shares a bit of the lifelong story of Dr van Staden, a local GP, showcasing the significant role he, a hardworking, dedicated GP, has played in the lives of his community. And it’s a story that resonates across South African towns and cities.

A beautifully crafted piece, told in a unique way, this TV ad brings meaning to why Panado is, and always has been proud, to be the GP’s choice – reaffirming Panado’s relevance in a highly competitive market place.

New commercial to air soon.